December 7, 2012
Give a Boy a Doll, He'll Rip Its Head Off
Christina Sommers, The Atlantic
Is it discriminatory and degrading for toy catalogs to show girls playing with tea sets and boys with Nerf guns? A Swedish regulatory group says yes. The Reklamombudsmannen (RO) has reprimanded Top-Toy, a licensee of Toys"R"Us and one of the largest toy companies in Northern Europe, for its "outdated" advertisements and has pressured it to mend its "narrow-minded" ways.
TAGGED: toys, Gender Studies, Sweden, gender differences